WE’VE CREATED THIS GUIDE TO GIVE YOU THE THEORY AND PRACTICAL STEPS YOU NEED TO START CREATING AND LEADING WITH CANDIDATE PERSONAS. QUITE SIMPLY, HAVING STRONG CANDIDATE PERSONAS WILL HELP BUSINESSES LIKE YOURS GET AHEAD OF THE COMPETITION AND ZERO IN ON THE PEOPLE YOU REALLY WANT TO HIRE.
This guide will give you:
- The theory behind candidate personas
- What makes up a persona
- A framework for crafting your own personas
- Ideas for how your personas can impact your recruitment marketing
- Metrics for measuring your personas’ influence